In other words, the more you cuddle with your closest friends, the tighter your bond will be. Research suggests oxytocin helps you bond with those in your inner circle. There’s a social bonding aspect to oxytocin, too. It’s released when you cuddle and leaves you feeling loving and connected. Oxytocin isn’t called the “cuddle hormone” for no reason. According to a 2014 study, couples who cuddled after sex reported higher sexual satisfaction and higher relationship satisfaction. Here’s how: Creates more sexual satisfaction and intimacyĬuddling often leads to physical intimacy, but cuddling after making love is important, too. Cuddling feels good in the obvious sense, but it’s also good for your health.